What’s green about this website?
What's green about this website?
I used to think of electronic forms of media as being less environmentally damaging, because no trees are being cut down to make paper, and no fossil fuels are being burned to transport that paper from place to place.
But data, ghostly as it is, does have to be stored somewhere.
The Internet is growing exponentially. User-generated content has evolved from plain text into glossy eye candy in multiple formats, including audio and video.
Its a mind-blogglingly huge—and growing—amount of content, and it's all hosted on servers, the majority of which are housed in data centers.
Data centers are massive facilities that need cool, controlled conditions, so they use a large amount of energy and have a significant carbon dioxide output.
“Its been estimated that by 2020, the Web Hosting industry will exceed the Airline industry in Environmental Pollution.”
So, what am I doing about it?
I've started by switching my web host. In simple terms, my web host is the business that provides the technologies and services needed for you to view this website on the Internet. Websites are hosted, or stored, on the servers mentioned above.
Most web hosts focus on customer service and price, without regard for their environmental impact. But a few of them are now also focusing on being more environmentally responsible.
I switched to one of them, GreenGeeks.com, and they gave me that spiffy little "green website" logo you can see down in the footer of my website.
In Greengeeks' own words:
“Our hosting platform has been designed with a maximum use, no waste of resources mindset. Every aspect of our hosting platform is built to be as energy efficient as possible.
In addition to this, for every amperage we pull from the grid, we invest 3 times that in the form of renewable energy via Bonneville Environmental Foundation.”